Along with the deepening development of internet, there’s a change of world economic environment. Because consumers nowadays value efficiency as well as quality, online shopping becomes popular among people of all walks of life everywhere in the world.
After a few years development, pets related products become popular online. According to the statistics from Taobao, pets category accounts for 7% of the total. So, it’s obvious that pet industry is burgeoning online with the increase of pets number and the increasing advantage of online economy.
Lets do a statistic analysis with Taobao as an example.
In Taobao, pets are divided into categories of dog, cat, aquatic animal, rabbit, hamster and other small pets, reptile and bird. Dog and cat, with a percentage of 56% and 18% respectively, rank No. 1 and No. 2. They are followed by hamster and other small pets, bird and reptile.